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Event Press Release Generator

Generate a ready-to-send press release for your Canadian event — headline, body, quotes, and boilerplate — plus a short pitch email for newsrooms.

Your press release
FOR IMMEDIATE RELEASE

[CITY] — [Event Name] will hold its edition on [DATE] in [city].
The [event type] will bring together [audience] in support of [the event's purpose].

"[Spokesperson quote]," said [name, title, organization].

About the event: [Event Name]  Details and tickets: [URL].

Media contact:
[Name]
[Email]
[Phone]
###
Short pitch email (for newsroom outreach)
Subject: [Event] — coverage opportunity on [date] in [city]

Hi [Name],

[Event] (type) takes place [DATE] at [venue] in [city], drawing [audience].
I think there's a story for your readers.

Can I send you the release and photos? I can also set up a pre-event interview.

[Your name] · [Phone]

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Frequently Asked Questions

What makes an event press release effective?+

A headline number in the first sentence (edition, attendance, funds raised), the what-when-where up front, one human quote that adds something, and an easy media contact. Newsrooms decide in 10 seconds — the headline and first line do all the work.

Who should I send the release to?+

Local newsrooms (community papers, radio, regional TV), event calendars, trade media if your audience is professional, and local bloggers or creators. Personalize the first line of your email for each recipient.

When should I send it?+

First send 3–6 weeks out (announcement), a follow-up the week before (program, human angle), and a post-event release with results — often the most-picked-up one.

Is the generator free?+

Yes — completely free, no account or email required, producing both the release AND the pitch email. Built for Canadian event organizers by SponsorMatch.ca.